Discover our

branding process

learn how our creative agency’s process goes above and beyond to create brand identities you will love.

1

Client
Discovery

Maybe the most important part of our whole process is understanding what your dream, new branding would do for you.

In this meeting we establish your values, mission and business goals. This guides us as designers from the very start to craft and shape concepts that resonate with your customers, and that you are proud to call your own.

2

Design
Research

From your discovery meeting we take your learnings and create multiple value-based mood boards, analogous brand exploration and competitor analysis.

3

initial
design stories

Often the most exciting stage of any project (it’s our favourite anyway!).

Too many agencies at this point would provide you with one brand, one logo, one colour palette and send you on your merry way whatever your opinion.

No way.  We know how much this means to you.

Click here to find out more

2

DESIGN
Research

From your discovery meeting, we take your learnings and create multiple value-based mood boards, analogous brand exploration and competitor analysis.

Click here to find out more

3

initial
design stories

Often the most exciting stage of any project (it’s our favourite, anyway!).

Too many agencies at this point would provide you with one brand, one logo, one colour palette and send you on your merry way, whatever your opinion.

No way. We know how much this means to you.

4

Brand build

Watch as your brand comes together, piece by piece.

Following your feedback from the design stories, we develop one, or amalgamate a few ideas, to bring your brand to life.

We design within the contEXt of the messaging you decide, and the tone of voice, which will bEcome the foundation of your business.

5

Brand
Roll Out

Now we’re really excited!

This is when we relinquish our Wacom pens, zip up folders of pngs, jpgs & pdfs and ping beautiful designs into your inbox.

The real journey starts here, teasing your new look and feel to the world and inviting everyone in to show off what the seed of your idea has become.

at this stage

it's really all over to you.


Or IS IT?

the story continues...

it's a big world out there, frightening and complicated to navigate with a new brand at your disposal.

That’s why we are here to help. We’ve done this countless times before. We can help in all the following areas to bring the brand to life.

On demand, on time and on poynt.

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