Glenfield Electrical

Adding Spark to electrical contractor’s advertising

Glenfield came to On Poynt wanting a professional design agency to re-consider the look and feel of their promotional collateral. As we see time and time again with family businesses, their marketing is often a relic from when they originally started the company – and because it has served them well in their business journey thus far, they often don’t change the aesthetic.

We re-designed Glenfield Electrical’s document package, including a folder with a UV ink finish for a more elevated and considered look. This look and feel was consistently rolled out over multiple promotional items within both the residential and commercial electrical contracting space.

After the new package was plugged in, it resulted in a surge of new clients (sorry, we couldn’t resist!).